The founder and the 24alife story

Our vision: 24alife is an industry leader in providing a holistic healthy lifestyle solution for corporations, healthcare providers and fitness clubs leveraging the knowledge and best practices of recognized health experts around the world.

Janez Uplaznik, Founder and CEO

The idea of 24alife started in Mikropis Holding, a company established in 1986 that specialized in the development of software technology and selling IT solutions. For more than thirty years, Mikropis achieved success by adapting to the demands of the market both within and beyond the European Union. Mikropis now has seven subsidiaries across three continents supporting its customers.

An award winning Business Partner with many industry-leading IT vendors, including IBM, Toshiba and Cisco, Mikropis Holding quickly grew its business, focusing on the retail and finance markets in Southeastern Europe.

But, success did not come without cost as back-to-back complex projects had an impact on Mikropis' employee health and morale. Janez Uplaznik, Mikropis founder and CEO, became concerned with the mental and physical effects of stress on his employees, and realized the need for tools and resources to help his employees reduce stress, stabilize work-life balance and implement healthy lifestyle habits.

Uplaznik's idea for a comprehensive well-being program led to working relationships with the Mayo Clinic in the United States and several European Union health-related organizations and universities. Over time, a team of health and wellness lifestyle experts was formed with the help of European Union funding to build a powerful framework of best practices and metrics for a holistic approach to healthy living, applicable to multiple life stages and environments. 24alife then leveraged the strong IT skills of Mikropis Holding to build a secure and advanced technological base for the 24alife web and mobile solution.

24alife now has Corporate and Fitness Center customers across Europe, the Middle East, Asia and the United States. Looking ahead, 24alife recognizes additional opportunities to use its healthy lifestyle expertise in the senior living facility, resort hotel, and post-surgery rehabilitation markets.